Account Manager for Business Partnerships
Anderson Center for Entrepreneurship & Innovation at University of Tennessee
Description
Account Manager for Business Partnerships – WUOT FM (CCI Radio)
Full Time, Exempt, MR10
The University of Tennessee, Knoxville invites applications for an Account Manager for Business Partnerships in the College of Communication and Information (CCI).
Application Process: Interested individuals should apply by July 28.
Screening of applicants will begin immediately and will continue until the position has been filled. For full consideration, applicants must provide a resume, cover letter, and a minimum of three references. All applicants must apply online to be considered for this position.
The anticipated starting salary for this position is $40,000 plus commission.
The Position: The Account Manager for Business Partnerships will be responsible for developing and maintaining business partnerships through relationship building, client meetings, sales presentations, and excellent customer service. They will research and contact potential clients, meet with them to understand their marketing needs, and create sales presentations to recommend new sponsorships or grow existing accounts. They will also write clear and concise copy adhering to FCC guidelines, travel to meet with clients, and achieve or exceed monthly sales goals.
The candidate will be professional, passionate, resilient, goal-focused, and a very creative thinker who can use their strong relationship-building skills to develop win-win solutions for our business partners as they align their brands with the highly valued and trusted resource of public media in East Tennessee.
The Account Manager is expected to:
· Research, locate, and contact potential clients to offer business sponsorship opportunities.
· Meet with clients to discuss their marketing and business needs, gain insight into clients’ competitive market position, target customer profiles, media perceptions and budget allocations, creative approach preferences, and the nuts and bolts of their business operations.
· Strategize the best way to position the client then prepare and deliver sales presentations to new and existing clients to recommend and sell new sponsorship programs, and to maintain and increase existing sales orders.
· Meet all FCC guidelines while using creative and communication skills to write copy and deliver to clients for approval/agreement.
· Solidify the business relationship and retain and grow accounts through excellent customer service and a high level of client satisfaction.
· Travel to/from client locations to build and maintain relationships/accounts. An Account Manager needs to engage with clients away from the station regularly to successfully conduct sales activities.
· Meet or exceed your individual monthly sales goals.
· Sell in a way that is consistent with WUOT’s mission, values, and standard of excellence for representing public radio.
· Represent the station in a manner that meets with the station's brand/market image.
· Follow the systems and processes for monthly projections and weekly goal meetings. Prepare sales projections, weekly reports, short/long term strategy, plans, and goals.
· Monitor market conditions, current industry information, prices, and sales.
· Other duties as assigned to further the mission of WUOT Radio.
Qualifications
To be successful in this role, candidates are required to possess:
· Bachelor’s degree.
· Minimum of 2+ years of experience in nonprofit fundraising or development of sales.
· Excellent interpersonal and oral/written communication skills.
· Strong knowledge of nonprofit marketing, development, and project management principles.
· Ability to promote the benefits of investing in public media and the station to potential business sponsors.
· Passion for the public media cause and an avid interest in the nonprofit field.
· Ability to connect with potential underwriters, board members, current stakeholders, and more, emphasizing relationship-building.
· Technological Skills—Mastery of donor databases, spreadsheets, charts, reports, email, electronic calendars, word processing, etc.
· Self-starter with excellent project management skills to deliver high-quality results under pressure and tight deadlines
· Demonstrated problem-solving and analytical abilities.
· Knowledge of FCC guidelines and requirements.
Our ideal candidate has:
· Bachelor’s degree related to nonprofit administration, journalism, marketing, communications, sales, or similar.
· 5+ years of sales or fundraising experience.
· Experience working with diverse constituencies.
· Passion for and experience with public broadcasting.
· Knowledge of Knoxville and East Tennessee - the people, music, cultures, issues, and geography.
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
About WUOT FM: Listener-supported WUOT 91.9 FM is licensed to the University of Tennessee in Knoxville. Qualified by the Corporation for Public Broadcasting, WUOT is a member of NPR and an affiliate of the Public Radio Exchange and American Public Media. The station’s primary format is news, classical and jazz music.
WUOT serves listeners throughout East Tennessee and parts of Kentucky, North Carolina, Georgia and Virginia. The station broadcasts 24 hours a day, seven days a week, and streams on the web at wuot.org. WUOT’s second audio channel, WUOT-2, is available on HD Radio™, Internet radio and on the web.