The Web Designer works as a member of the Office of Engineering Communications to support the mission of the Tickle College of Engineering. Responsible for the design, delivery, and implementation of digital design, improving end-user user experience, and data analytics. This position will lead all web design work and serve as the main liaison with the university's Office of Communications and Marketing for work in relation to the campus wide Web Design System.

This position plays a key role in shaping the college’s online presence and ensuring a consistent, accessible, and engaging digital experience across all college web properties. This includes designing and maintaining websites, conducting data analysis for optimization, and training staff on digital content best practices. The position also collaborates with college and campus partners to ensure alignment with UT branding, accessibility, and design standards.

Required Qualifications

Education:

• Bachelor's degree in web/electronic media or related field (or an equivalent combination of education, training, and experience.)

Experience:

• At least two years of professional experience directly related to duties and responsibilities specified

Knowledge, Skills, Abilities:

• Advanced knowledge of HTML and CSS as well as web standards, including digital accessibility standards.

• Familiarity with Adobe Creative Suite (Specifically, Photoshop and Illustrator).

• Familiarity with wireframing and prototyping tools such as Figma and Adobe XD.

• Demonstrated experience using and interpreting Google Analytics and Google Tag Manager for reporting on metrics for content strategy.

• Knowledge of/prior application of digital management and digital marketing and content management and SEO best practices.

• Knowledge of UX/UI best practices.

• Proven written, verbal, and presentation communication skills.

• Ability to prioritize, manage, and deliver multiple projects on a rolling delivery schedule.

• Ability to present concepts and designs to clients (faculty and administrators) or team members in a clear, confident manner.

• Ability to work well independently and as a member of a collaborative team; act professionally; provide and be receptive to feedback and constructive criticism; be a self-motivated learner; teach, mentor, and share knowledge with others; and build and maintain good customer satisfaction for the Office of Engineering Communications.

Preferred Qualifications

Education:

• Master’s degree in web/electronic media or related field

Experience:

• Four years of professional experience directly related to duties and responsibilities specified

Knowledge, Skills, Abilities:

• Programming skills in languages such as PHP, MySQL, JavaScript (server-side).

• Demonstrated ability to maintain, patch, and upgrade CMS environments (WordPress preferred).

• Familiarity with working within brand guidelines and working within and helping to develop digital content strategy for multiple audiences.

• Design background, ability to create graphics for use in digital environment.

• General knowledge of the principles of effective communication, marketing, and advertising.

• Working knowledge of UX research methodologies including contextual inquiry, interviewing, focus groups, surveys, and card sorting.

Work Location

• Location: Knoxville, TN
• Onsite

Compensation and Benefits

• UT market range: MR09
• Find more information on the UT Market Range structure here
• Find more information on UT Benefits here

Application Instructions

To express interest, please submit an application with the noted below attachments:

• Resume
• Cover Letter
• Links to portfolio or examples of previous work
• List of 3 Professional References

This position designs, develops, and deploys new digital products, including external websites and an internal college intranet using SharePoint and other platforms as needed. It creates original website designs aligned with the university’s design system, industry best practices, and established branding and accessibility standards. The role develops information architecture, navigation, and content wireframes to support logical content organization, strong user experiences, and desired KPIs. It meets with stakeholders to understand goals and requirements, translates needs into site concepts and frameworks, and applies professional judgment to analyze problems and implement solutions.

The position maintains and updates content across existing websites and other electronic media and accesses and maintains communication-related databases as needed. It trains and supports internal clients and digital content specialists on content management systems and use of the web design system to ensure consistent digital brand standards across all college web properties.

The role monitors, analyzes, and reports on website and user data to guide strategic planning, improve content performance, optimize user flows, and address technical SEO and accessibility priorities, and it supports paid marketing performance through tag management, tracking pixels, and retargeting. It liaises with OIT and the Office of Communications and Marketing to resolve technical issues and ensure the college’s digital portfolio remains secure and operating efficiently.

The position completes professional development to keep skills current and performs other duties as assigned.