Sr. SSP Integration Manager
Comcast Business
Job Summary
FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we're making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.Job Summary
We are on the lookout for a SSP Demand Integrations Sr. Manager with a background in programmatic advertising technology and CTV/Streaming. This role is instrumental in optimizing demand into FreeWheel's programmatic module, enhancing products, API functionality, and integrations in collaboration with our partners to maximize yield monetization for our sell-side partners. The ideal candidate will bring technical expertise and a track record of driving revenue growth through innovative programmatic solutions with partners (SSPs, DSPs, etc).
Job Description
Core Responsibilities
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Core Responsibilities
Develop strategies to optimize demand to be leveraged for fine-tuning FreeWheel's programmatic efficiency to attract optimal buyer engagement and maximize monetization
Applies deep knowledge of the programmatic landscape and leading connected TV ad serving platforms to partner optimizations and product development.
Identify and communicate Freewheel products’ unique value proposition and revenue opportunity to sell-side and ad serving partners.
Engage in conversations with sell-side partners, securing product commitments that align with FreeWheel's monetization strategies.
Foster strong collaboration with cross-functional teams both internally and externally, aligning SSP programmatic strategies with broader business objectives and operational excellence.
Participate in Quarterly and Annual Business Reviews with sell-side partners.
Leverage extensive experience in supply/demand path optimization and advanced API development to drive efficiencies and superior ad performance.
Identifies growth areas to and key upsell opportunities for additional company technologies and services, in alignment with clients’ business goals and priorities.
Works cross-functionally to execute go-to-market strategies and drive initiatives.
Represents company at industry events, cultivating business relationships and trust within the programmatic ecosystem.
Understands the premium video advertising business, the TV and cable industry, and the challenges facing a typical enterprise media company.
Consistent exercise of independent judgment and discretion in matters of business significance and IP of FreeWheel.
Required Skills and Qualifications:
5-7+ years of experience in programmatic advertising, with a significant focus on video and connected TV (CTV) platforms.
Demonstrated expertise in the integration and optimization of programmatic demand within ad server ecosystems, preferably with FreeWheel technology.
A proven track record of developing and carrying out strategies that enhance monetization and optimize demand.
Strong analytical skills, with the capability to translate complex technical details into actionable items that drive growth.
Outstanding communication skills, adept at interacting with a range of stakeholders and partners.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Advertising Technologies, Monetization Strategies, Programmatic Advertising, Revenue GrowthWe believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.Certifications (if applicable)
Relative Work Experience
10 Years +Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.